YouTube TV Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the YouTube TV's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps YouTube TV.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of YouTube TV
App Name : YouTube TV
Logo：
OS : iOS
Network : YouTube,Google Ads(Admob),Twitter
Developer : Google LLC
Publisher : Tower Defense Zone,Fotor - Photo Editor&Collage,Soggade Chinni Nayana Lyrics,Percentage Calculator,Alabama Local News,APN List,Hoc Anh Van moi ngay VOA,Universitary Chemistry,Learn English Grammar
Total creative ads during the time period : 111
Duration : 1,364
Popularity : 18,287
Check ASO Keywords of YouTube TV
2. YouTube TV’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser YouTube TV in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of YouTube TV in the recent period. As of 2021-05-25, among the YouTube TV‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 66.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 33.33%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-25, YouTube TV's the proportion of networks impressions are placed like this:
YouTube's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-25, YouTube TV‘s network with the most ads is YouTube and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of YouTube TV
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of YouTube TV. We can see some advertising trends.
Top 1 Ad Creative of YouTube TV
Ad Details ：
Headline ：YouTube TV
Text ：tv.youtube.com
Top 2 Ad Creative of YouTube TV
Ad Details ：
Headline ：YouTube TV
Text ：tv.youtube.com
Top 3 Ad Creative of YouTube TV
Ad Details ：
Headline ：YouTube TV
Text ：www.youtube.com/TV
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 88 | 81 | 74 |
| Popularity | 698 | 620 | 559 |
| Dimensions | 1280 x 720 | 1280 x 720 | 1920 x 1080 |
| Creative Type | Video | Video | Video |
| Network | YouTube | YouTube | YouTube |
| Related Ads | 1 | 1 | 1 |
| Countries | Saudi Arabia,Egypt,Bulgaria,Austria,India,Pakistan,Brazil,Netherlands,Croatia,Colombia,United Arab Emirates,Greece,United States,Germany,Morocco,Indonesia,United Kingdom,Slovak,Algeria,Mexico | Poland,Vietnam,United States,Netherlands,United Kingdom,Denmark,France,Jordan,Saudi Arabia,Indonesia,Philippines,Turkey,Greece,Colombia,Pakistan,Algeria,Romania,Ukraine,India,Kazakhstan | United Kingdom,Morocco,Saudi Arabia,Germany,Colombia,Norway,Lithuania,Peru,Egypt,Algeria,Greece,France,India,Turkey,Estonia,Russia,Israel,Tunisia,Argentina,Oman |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for YouTube TV in recent advertising is YouTube, and the main creative type is Video.
In conclusion: The above is a free YouTube TV's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to YouTube TV, you can click the app name below to view related reports, or you can find more info in ASOTools.