OFX Money Transfer Competitive Intelligence|Ad Analysis by SocialPeta

OFX Money Transfer Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the OFX Money Transfer's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps OFX Money Transfer.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of OFX Money Transfer

App Name : OFX Money Transfer

Logo

OFX Money Transfer-SocialPeta

OS : Android

Network : Facebook,Instagram,Audience Network

Developer : OFX (OzForex Limited)

Publisher : Instagram,Facebook,Piano Games Mini: Music Instrument & Rhythm,Treehouse Table,Text Free: WiFi Calling App ,Video Collage Maker

Total creative ads during the time period : 541

Duration : 1,589

Popularity : 195,924

Check ASO Keywords of OFX Money Transfer

2. OFX Money Transfer’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser OFX Money Transfer in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of OFX Money Transfer in the recent period. As of 2021-03-15, among the OFX Money Transfer‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 20.0%, Carousel category's proportion is 80.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, OFX Money Transfer's the proportion of networks impressions are placed like this:

Facebook's proportion is 38.19%,

Instagram's proportion is 36.79%,

Audience Network's proportion is 17.67%,

Messenger's proportion is 7.35%,

's proportion is .

In the date of 2021-03-15, OFX Money Transfer‘s network with the most ads is Instagram and its proportion is 40.0%.

3. Top 3 Ad Creative Analysis of OFX Money Transfer

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of OFX Money Transfer. We can see some advertising trends.

Top 1 Ad Creative of OFX Money Transfer

Ad Details :

Headline :Transfer with OFX.

Text :Ready to make your first transfer? Check your rate, get your money moving.

Top 2 Ad Creative of OFX Money Transfer

Ad Details :

Headline :Get an OFX account today

Text :Transferring money overseas? Get great rates and 24/7 phone support when you try OFX.

Top 3 Ad Creative of OFX Money Transfer

Ad Details :

Headline :Transfer with OFX.

Text :Ready to make your first transfer? Check your rate now, and get your money moving.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 291 295 292
Popularity 999 999 999
Dimensions 600 x 600 600 x 600 600 x 600
Creative Type Image Image Image
Network Audience Network Messenger Facebook
Related Ads 11 12 11
Countries Singapore,New Zealand,United Kingdom,Australia,United States Hong Kong,New Zealand,United Kingdom,Australia,Singapore,United States Singapore,New Zealand,United Kingdom,Australia,United States
Language English English English

Through the above analysis, we can see that the most effective channel for OFX Money Transfer in recent advertising is Audience Network, and the main creative type is Image.

In conclusion: The above is a free OFX Money Transfer's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to OFX Money Transfer, you can click the app name below to view related reports, or you can find more info in ASOTools.