OLIO - Share more. Care more. Waste less. Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the OLIO - Share more. Care more. Waste less.'s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps OLIO - Share more. Care more. Waste less..
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of OLIO - Share more. Care more. Waste less.
App Name : OLIO - Share more. Care more. Waste less.
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : OLIO
Publisher : Instagram,Facebook,Korean Food Recipes - 10k Recipes,BeautyPlus - Best Selfie Cam & Easy Photo Editor,Tandem Language Exchange: Speak & learn languages,Photo Editor & Pic Collage - Sweet Selfie Camera
Total creative ads during the time period : 993
Duration : 1,548
Popularity : 334,389
Check ASO Keywords of OLIO - Share more. Care more. Waste less.
2. OLIO - Share more. Care more. Waste less.’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser OLIO - Share more. Care more. Waste less. in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of OLIO - Share more. Care more. Waste less. in the recent period. As of 2021-03-15, among the OLIO - Share more. Care more. Waste less.‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, OLIO - Share more. Care more. Waste less.'s the proportion of networks impressions are placed like this:
Messenger's proportion is 25.67%,
Audience Network's proportion is 24.83%,
Facebook's proportion is 24.8%,
Instagram's proportion is 24.7%,
's proportion is .
In the date of 2021-03-15, OLIO - Share more. Care more. Waste less.‘s network with the most ads is Messenger and its proportion is 29.41%.
3. Top 3 Ad Creative Analysis of OLIO - Share more. Care more. Waste less.
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of OLIO - Share more. Care more. Waste less.. We can see some advertising trends.
Top 1 Ad Creative of OLIO - Share more. Care more. Waste less.
Ad Details ：
Headline ：Are you doing your part?
Text ：🥕 Join UK's only neighbour-to-neighbour food sharing app and never bin good food ever again.
Trusted by over a *million* Brits. Install now!
Top 2 Ad Creative of OLIO - Share more. Care more. Waste less.
Ad Details ：
Headline ：Are you doing your part?
Text ：**Featured by the BBC, ITV, Guardian, Wired, Time Out and The Sunday Times** Connect with your neighbours and local shops so that surplus food, and other household items can be shared with each other, not thrown away. Everything on OLIO is free. How to use OLIO: • To add, simply snap a photo of yo...
Top 3 Ad Creative of OLIO - Share more. Care more. Waste less.
Ad Details ：
Headline ：Are you doing your part?
Text ：🥕 Join UK's only neighbour-to-neighbour food sharing app and never bin good food ever again.
Trusted by over a *million* Brits. Install now!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 363 | 363 | 363 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1188 x 1115 | 1188 x 1115 | 1188 x 1115 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,Singapore | United Kingdom,Singapore | United Kingdom,Singapore |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for OLIO - Share more. Care more. Waste less. in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free OLIO - Share more. Care more. Waste less.'s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to OLIO - Share more. Care more. Waste less., you can click the app name below to view related reports, or you can find more info in ASOTools.