Parship Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Parship's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Parship.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Parship
App Name : Parship
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : PE Digital GmbH
Publisher : Instagram,Facebook,Zombies Dead Frontier Vs Special Squad heroes,餐馆 烹饪大师 三明治 制造商 烘烤 汉堡 糕点,Christmas Countdown!
Total creative ads during the time period : 397
Duration : 486
Popularity : 47,867
Check ASO Keywords of Parship
2. Parship’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Parship in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Parship in the recent period. As of 2021-03-02, among the Parship‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-02, Parship's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Instagram's proportion is 33.33%,
Messenger's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-03-02, Parship‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Parship
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Parship. We can see some advertising trends.
Top 1 Ad Creative of Parship
Ad Details ：
Headline ：Schrijf je nu gratis in
Text ：Verliefd worden is geen toeval. Maak nu een profiel aan op Parship en vind de partner die echt bij je past.
Top 2 Ad Creative of Parship
Ad Details ：
Headline ：Schrijf je nu gratis in
Text ：Verliefd worden is geen toeval. Maak nu een profiel aan op Parship en vind de partner die echt bij je past.
Top 3 Ad Creative of Parship
Ad Details ：
Headline ：Schrijf je nu gratis in
Text ：Verliefd worden is geen toeval. Maak nu een profiel aan op Parship en vind de partner die echt bij je past.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 158 | 158 | 158 |
| Popularity | 946 | 945 | 943 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 3 | 3 | 2 |
| Countries | Suriname,Netherlands | Suriname,Netherlands | Suriname,Netherlands |
| Language | Dutch | Dutch | Dutch |
Through the above analysis, we can see that the most effective channel for Parship in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Parship's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Parship, you can click the app name below to view related reports, or you can find more info in ASOTools.