Rocketbook Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Rocketbook’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Rocketbook.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Rocketbook

App Name : Rocketbook

Logo

Rocketbook-SocialPeta

OS : Android

Network : Facebook,Audience Network,Instagram

Developer : Rocketbook

Publisher : Chess Time - Multiplayer Chess,TopBuzz: Notícias,Vídeos, GIFs,Fotor - Photo Editor & Collage,Blue Light Filter,Un día más culto,SmartNews: World Breaking News,GulogGratis: Køb & sælg

Total creative ads during the time period : 243

Duration : 459

Popularity : 81,797

2. Rocketbook’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Rocketbook in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Rocketbook in the recent period. As of 2020-09-07, among the Rocketbook‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 50.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 50.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Rocketbook’s the proportion of networks impressions are placed like this:

YouTube’s proportion is 100.0%,

’s proportion is ,

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In the date of 2020-09-07, Rocketbook‘s network with the most ads is YouTube and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Rocketbook

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Rocketbook. We can see some advertising trends.

Top 1 Ad Creative of Rocketbook

Ad Details :

Headline :Rocketbook Reusable Notebooks

Text :What are you waiting for? Let your productivity reach new heights with Rocketbook's reusable, cloud-connected notebooks.

Top 2 Ad Creative of Rocketbook

Ad Details :

Headline :Rocketbook Reusable Notebooks

Text :What are you waiting for? Let your productivity reach new heights with Rocketbook's reusable, cloud-connected notebooks.

Top 3 Ad Creative of Rocketbook

Ad Details :

Headline :Rocketbook Reusable Notebooks

Text :What are you waiting for? Let your productivity reach new heights with Rocketbook's reusable, cloud-connected notebooks.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 223 223 223
Popularity 997 997 997
Dimensions 2046 x 1088 2046 x 1088 2046 x 1088
Creative Type Image Image Image
Network Audience Network Facebook Messenger
Related Ads 1 1 1
Countries United Kingdom,United States,Canada,Australia United Kingdom,United States,Canada,Australia United States,United Kingdom,Australia,Canada
Language English English English

Through the above analysis, we can see that the most effective channel for Rocketbook in recent advertising is Audience Network, and the main creative type is Image.

In conclusion: The above is a free Rocketbook’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Rocketbook, you can click the app name below to view related reports.