Tesco International Calling Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Tesco International Calling’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Tesco International Calling.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Tesco International Calling
App Name : Tesco International Calling
Logo：
OS : Android
Network : Google Ads(Admob),Audience Network,Facebook
Developer : Tesco Calling Card
Publisher : UC Mini- Best Tube Mate Fast Video Downloader,Vegan Recipes Free,Treehouse Table,30 Day Fitness Challenge - Workout at Home,Universal Email App,InstaSquare Size Pic Collage,Video Collage Maker,TalkU Free Calls +Free Texting +International Call,Water Drink Reminder
Total creative ads during the time period : 166
Duration : 2,112
Popularity : 15,336
2. Tesco International Calling’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Tesco International Calling in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Tesco International Calling in the recent period. As of 2020-09-01, among the Tesco International Calling‘s ad creative, the Html category’s proportion is 25.0%, Video category’s proportion is 25.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 25.0%, Carousel category’s proportion is 25.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-01, Tesco International Calling’s the proportion of networks impressions are placed like this:
Google Ads(Admob)’s proportion is 100.0%,
’s proportion is ,
’s proportion is ,
’s proportion is ,
’s proportion is .
In the date of 2020-09-01, Tesco International Calling‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Tesco International Calling
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Tesco International Calling. We can see some advertising trends.
Top 1 Ad Creative of Tesco International Calling
Ad Details ：
Headline ：Get £1 free credit
Text ：Free international texts
Top 2 Ad Creative of Tesco International Calling
Ad Details ：
Headline ：Claim Your £1 FREE Credit
Text ：Free International Texts & Calls From 1p Per Minute.
Top 3 Ad Creative of Tesco International Calling
Ad Details ：
Headline ：Get £1 free credit
Text ：Free international texts
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 71 | 127 | 54 |
| Popularity | 496 | 362 | 336 |
| Dimensions | 360 x 360 | 360 x 360 | |
| Creative Type | Video | Video | Video |
| Network | Google Ads(Admob) | Audience Network | Google Ads(Admob) |
| Related Ads | 1 | 3 | 1 |
| Countries | United States,Australia,United Kingdom,Canada | Canada,Australia,Malaysia,United States,United Kingdom | United Kingdom,Canada,United States,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Tesco International Calling in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free Tesco International Calling’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Tesco International Calling, you can click the app name below to view related reports.