The BACH Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the The BACH's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps The BACH.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of The BACH
App Name : The BACH
Logo：
OS : iOS
Network : Google Ads(Admob),Instagram,Pinterest
Developer : The Bach LLC
Publisher : Instagram,Facebook,OLX Classifieds,Fotor - Photo Editor&Collage,Cymera,Parkour Maps - Download Best Map for MineCraft PC Edition,ATH Airport
Total creative ads during the time period : 107
Duration : 567
Popularity : 12,021
Check ASO Keywords of The BACH
2. The BACH’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser The BACH in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of The BACH in the recent period. As of 2021-03-16, among the The BACH‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 95.24%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 4.76%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, The BACH's the proportion of networks impressions are placed like this:
Instagram's proportion is 45.01%,
Facebook's proportion is 19.5%,
Messenger's proportion is 19.5%,
Audience Network's proportion is 15.99%,
's proportion is .
In the date of 2021-03-16, The BACH‘s network with the most ads is Instagram and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of The BACH
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of The BACH. We can see some advertising trends.
Top 1 Ad Creative of The BACH
Ad Details ：
Headline ：Free Bachelorette Party App
Text ：Build a shared itinerary, invite and chat with guests, launch polls, split up expenses, discover fun activities and more!
Top 2 Ad Creative of The BACH
Ad Details ：
Headline ：Free Bachelorette Party App
Text ：Build a shared itinerary, invite and chat with guests, launch polls, split up expenses, discover fun activities and more!
Top 3 Ad Creative of The BACH
Ad Details ：
Headline ：Join the Party. Bach Party Planning App
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 110 | 98 | 48 |
| Popularity | 847 | 793 | 276 |
| Dimensions | 640 x 1137 | 345 x 613 | 400 x 400 |
| Creative Type | Image | Image | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United Kingdom,Canada,United States | Canada,United Kingdom,Australia,United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for The BACH in recent advertising is Pinterest, and the main creative type is Image.
In conclusion: The above is a free The BACH's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to The BACH, you can click the app name below to view related reports, or you can find more info in ASOTools.