Wowzers Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Wowzers's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Wowzers.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Wowzers
App Name : Wowzers
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Wowzers
Publisher : Smoothie Juice Master,Instagram,宝宝生日策划师,假日脚指甲SPA - 儿童游戏,Multi Level Parking Simulator,Russian Moto Race the Traffic,Counter Sniper CS,Metal Shooter: Super Commando,答题 - 我们一站到底，拥有最强大脑
Total creative ads during the time period : 136
Duration : 212
Popularity : 11,584
Check ASO Keywords of Wowzers
2. Wowzers’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Wowzers in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Wowzers in the recent period. As of 2020-09-26, among the Wowzers‘s ad creative, the Html category's proportion is 66.67%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 33.33%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-26, Wowzers's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-09-26, Wowzers‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Wowzers
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Wowzers. We can see some advertising trends.
Top 1 Ad Creative of Wowzers
Ad Details ：
Headline ：Online Math Home Learning
Text ：Wowzers is a comprehensive online math program covering all Common Core Standards and aligned to all State Standards for grades K-8. The research-based program adapts to each learner and allows for an individualized path through the curriculum. Content is presented in multiple ways, and appeals to t...
Top 2 Ad Creative of Wowzers
Ad Details ：
Headline ：Free 90 day Home Learning
Text ：Wowzers is a comprehensive online math program covering all Common Core Standards and aligned to all State Standards for grades K-8. The research-based program adapts to each learner and allows for an individualized path through the curriculum. Content is presented in multiple ways, and appeals to t...
Top 3 Ad Creative of Wowzers
Ad Details ：
Headline ：Free 90 day Home Learning
Text ：Wowzers is a comprehensive online math program covering all Common Core Standards and aligned to all State Standards for grades K-8. The research-based program adapts to each learner and allows for an individualized path through the curriculum. Content is presented in multiple ways, and appeals to t...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 28 | 28 | 28 |
| Popularity | 137 | 136 | 136 |
| Dimensions | 2048 x 1365 | 2048 x 1365 | 2048 x 1365 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Wowzers in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Wowzers's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Wowzers, you can click the app name below to view related reports, or you can find more info in ASOTools.