Procurify Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Procurify's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Procurify.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Procurify
App Name : Procurify
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Twitter
Developer : Procurify
Publisher : Fee Manager - Fee, Income, Expense Management App,Travel Expense,Zoe's Kakebo,Forms-2-Go,Low Income Living Tips,Voice Texting Pro,Company Browser,Tender4Sure,Shopping Memo - Checklist
Total creative ads during the time period : 235
Duration : 557
Popularity : 15,862
Check ASO Keywords of Procurify
2. Procurify’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Procurify in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Procurify in the recent period. As of 2021-03-20, among the Procurify‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-20, Procurify's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-20, Procurify‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Procurify
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Procurify. We can see some advertising trends.
Top 1 Ad Creative of Procurify
Ad Details ：
Headline ：Make It Awesome
Text ：procurify.com/
Top 2 Ad Creative of Procurify
Ad Details ：
Headline ：Procurement SaaS That SAVES You Time & Money
Text ：“OH CRAP! We’re getting audited!” - Accounting team without Procurify's software.
“Oh, we’re getting audited? That should be easy.” - Accounting team using Procurify's software.
It’s time for you to graduate from the messy purchasing processes and limited tech tools your company has been using. Try something more powerful that’s easy to use with customizable approval configurations.
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Top 3 Ad Creative of Procurify
Ad Details ：
Headline ：Procurement SaaS That SAVES You Time & Money
Text ：“OH CRAP! We’re getting audited!” - Accounting team without Procurify's software.
“Oh, we’re getting audited? That should be easy.” - Accounting team using Procurify's software.
It’s time for you to graduate from the messy purchasing processes and limited tech tools your company has been using. Try something more powerful that’s easy to use with customizable approval configurations.
We’re here to help your company get their crap together so audits are stress-free.
Schedule a demo so you can see how easy it is.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 34 | 13 | 13 |
| Popularity | 171 | 79 | 79 |
| Dimensions | 2120 x 351 | 426 x 426 | 426 x 426 |
| Creative Type | Image | Video | Video |
| Network | YouTube | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Greece,Tunisia,Morocco,Belgium,France,Egypt | Australia,United States,United Kingdom,Canada | Canada,United Kingdom,United States,Australia |
| Language | NA | English | English |
Through the above analysis, we can see that the most effective channel for Procurify in recent advertising is YouTube, and the main creative type is Image.
In conclusion: The above is a free Procurify's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Procurify, you can click the app name below to view related reports, or you can find more info in ASOTools.