Zulily: A new store every day Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Zulily: A new store every day's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Zulily: A new store every day.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Zulily: A new store every day
App Name : Zulily: A new store every day
Logo：
OS : Android
Network : Audience Network,Google Ads(Admob),Facebook
Developer : zulily
Publisher : Light Bible: Daily Verses, Prayer, Audio Bible,Korean Food Recipes - 10k Recipes,BeautyPlus - Best Selfie Cam & Easy Photo Editor,Treehouse Table,Photo Editor & Pic Collage - Sweet Selfie Camera,True Mobile Caller ID Locator & Call Blocker,AirBrush: Easy Photo Editor,USA Weather forecast,Tandem Language Exchange: Speak & learn languages
Total creative ads during the time period : 10,000
Duration : 1,306
Popularity : 568,851
Check ASO Keywords of Zulily: A new store every day
2. Zulily: A new store every day’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Zulily: A new store every day in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Zulily: A new store every day in the recent period. As of 2021-03-16, among the Zulily: A new store every day‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 71.43%, Playable Ads category's proportion is 0.0%, Image category's proportion is 21.43%, Carousel category's proportion is 7.14%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Zulily: A new store every day's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
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In the date of 2021-03-16, Zulily: A new store every day‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Zulily: A new store every day
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Zulily: A new store every day. We can see some advertising trends.
Top 1 Ad Creative of Zulily: A new store every day
Ad Details ：
Headline ：Download now and save.
Text ：Install. Shop. Save.
Top 2 Ad Creative of Zulily: A new store every day
Ad Details ：
Headline ：Download Now and Save.
Text ：Install. Shop. Save.
Top 3 Ad Creative of Zulily: A new store every day
Ad Details ：
Headline ：Download now and save.
Text ：Find inspiration, laughter and more things you need.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 344 | 353 | 318 |
| Popularity | 993 | 971 | 943 |
| Dimensions | 640 x 360 | 240 x 100 | 214 x 100 |
| Creative Type | Video | Image | Image |
| Network | Google Ads(Admob) | Google Ads(Admob) | Google Ads(Admob) |
| Related Ads | 2 | 3 | 3 |
| Countries | Canada,United Kingdom,Australia,United States | Australia,United States,Canada,United Kingdom | United Kingdom,Australia,United States,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Zulily: A new store every day in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free Zulily: A new store every day's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Zulily: A new store every day, you can click the app name below to view related reports, or you can find more info in ASOTools.