Future of UA Campaign:
Measurement, Monetization, Creatives
November 17th, 3:00 PM IST
What we discussed:
For advertisers who wants truly succeed and drive growth, they will need to ensure they’re measuring the true impact of their campaigns, implementing a diverse media plan with creativity at its core, and focusing on long-term performance over short-term wins. Hence, we unpack these points to demonstrate what marketers shall note in 2023 UA playbook.
• Status of global mobile game marketing like downloads, revenue, DAU, IAP, etc
• The evolving overall UA landscape and attribution
• Continuous Growth loop/framework
• UA strategies must adapt today to be future ready
• Tips on distributing media spends
• Best practice of ad creatives for UA & retargeting
• Trends of ad creatives
Moderator & Panelists
![Alternative Text](https://zbase-global.zingfront.com/saasbox/resources/png/8-2__57db401ff948a5d7d2900f06750bc175.png)
Ashish Shinde
Director of Sales And Business Developmentat SocialPeta
![Alternative Text](https://zbase-global.zingfront.com/saasbox/resources/png/Untitled-design-21__7b6118cc5262c1f727583196f65aae75.png)
Vishal Saini
National Sales Managerat Tyroo
![Alternative Text](https://zbase-global.zingfront.com/saasbox/resources/jpeg/Kapil-Bonde-Profile-image-1-1__77a8a72db38eb94ff5a0a0bb0a43c72d.jpeg)
Kapil Bonde
Market Evangelist, INSEAat Adjust
![Alternative Text](https://zbase-global.zingfront.com/saasbox/resources/jpg/1660601080872__77bc0148fa377b73c74440a0624e14ea.jpg)
Pankaj Uniyal
Business Development Managerat SocialPeta
SocialPeta Marketing Partners
![Alternative Text](https://zbase-global.zingfront.com/saasbox/resources/png/aarki-2__2d47acf7627599338458f7c568b41cff-1__2d47acf7627599338458f7c568b41cff.png)
![Alternative Text](https://zbase-global.zingfront.com/saasbox/resources/png/appfollow-copy__86c611c3b913c1cb61d5a6c97100eb2d.png)
![Alternative Text](https://zbase-global.zingfront.com/saasbox/resources/png/appradar__c41193bd5ea240df487f7e4af55eba1b.png)
![Alternative Text](https://zbase-global.zingfront.com/saasbox/resources/png/aarki-2__2d47acf7627599338458f7c568b41cff__79071c2538e403f4dc67d0fd5caa3345.png)
![Alternative Text](https://zbase-global.zingfront.com/saasbox/resources/png/shareit-copy__e29b80a541ecff52cb1ee4d9e465dc6f-copy-1__8eb7e4356ac6ab2682b99651534964f7.png)
![Alternative Text](https://zbase-global.zingfront.com/saasbox/resources/png/ASOdesk-copy__12031ed5a036f63dcbc33c2fd88dbd34__12031ed5a036f63dcbc33c2fd88dbd34.png)
![Alternative Text](https://zbase-global.zingfront.com/saasbox/resources/png/shareit-copy__e29b80a541ecff52cb1ee4d9e465dc6f-copy__9deae94a5a7e19abde9451019849b9f5.png)
![Alternative Text](https://zbase-global.zingfront.com/saasbox/resources/png/singular-copy-1__e1569ac521e07ce1f84c2b9841fa210b.png)
![Alternative Text](https://zbase-global.zingfront.com/saasbox/resources/png/shareit-copy__e29b80a541ecff52cb1ee4d9e465dc6f.png)
Want to discuss marketing collaboration?
Get in touch with us: vanessa@socialpeta.com