Caroo Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Caroo's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Caroo.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Caroo
App Name : Caroo
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : Caroo LTD.
Publisher : Instagram,Facebook,OLX Classifieds,GulogGratis,Fotor - Photo Editor&Collage,appsGratis
Total creative ads during the time period : 281
Duration : 789
Popularity : 41,545
Check ASO Keywords of Caroo
2. Caroo’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Caroo in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Caroo in the recent period. As of 2021-03-15, among the Caroo‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Caroo's the proportion of networks impressions are placed like this:
Facebook's proportion is 32.12%,
Instagram's proportion is 32.12%,
Audience Network's proportion is 17.88%,
Messenger's proportion is 17.88%,
's proportion is .
In the date of 2021-03-15, Caroo‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Caroo
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Caroo. We can see some advertising trends.
Top 1 Ad Creative of Caroo
Ad Details ：
Headline ：Find your new career. Recruitment-agency-free app.
Text ：Pestered by recruitment agencies whenever you put your CV on a job site? We don’t let them on our app. Problem solved.
Top 2 Ad Creative of Caroo
Ad Details ：
Headline ：Find your new career. Recruitment-agency-free app.
Text ：Pestered by recruitment agencies whenever you put your CV on a job site? We don’t let them on our app. Problem solved.
Top 3 Ad Creative of Caroo
Ad Details ：
Headline ：Find your new career. The agency-free career app.
Text ：We’ll chase the recruitment agencies off, you concentrate on finding a new job.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 155 | 155 | 154 |
| Popularity | 974 | 974 | 972 |
| Dimensions | 2048 x 2048 | 2048 x 2048 | 2048 x 2048 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | Audience Network |
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom | United Kingdom | United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Caroo in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Caroo's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Caroo, you can click the app name below to view related reports, or you can find more info in ASOTools.