ShopFully Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ShopFully's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ShopFully.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ShopFully
App Name : ShopFully
Logo：
OS : iOS
Network : Audience Network,Facebook,Messenger
Developer : DoveConviene S.r.l.
Publisher : Fotor - Photo Editor&Collage,OLX Classifieds,GulogGratis,Montage Video Musique,拼立得 - 美图拼图相机,PhotoGrid Video Collage maker,FotoRus -Camera & Photo Editor,MakeupPlus - Virtual Makeup,地铁跑酷 - 官方中文版
Total creative ads during the time period : 4,634
Duration : 2,188
Popularity : 299,712
Check ASO Keywords of ShopFully
2. ShopFully’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ShopFully in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ShopFully in the recent period. As of 2021-03-10, among the ShopFully‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-10, ShopFully's the proportion of networks impressions are placed like this:
Instagram's proportion is 46.07%,
Facebook's proportion is 40.89%,
Audience Network's proportion is 13.04%,
's proportion is ,
's proportion is .
In the date of 2021-03-10, ShopFully‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of ShopFully
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ShopFully. We can see some advertising trends.
Top 1 Ad Creative of ShopFully
Ad Details ：
Headline ：Huge savings in one app.
Text ：Don't miss the latest offers, download now the Shopfully app!
Top 2 Ad Creative of ShopFully
Ad Details ：
Headline ：Huge savings in one app.
Text ：Don't miss the latest offers, download now the Shopfully app!
Top 3 Ad Creative of ShopFully
Ad Details ：
Headline ：Huge savings in one app.
Text ：Don't miss the latest offers, download now the Shopfully app!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 89 | 89 | 89 |
| Popularity | 662 | 659 | 659 |
| Dimensions | 1200 x 628 | 1200 x 628 | 3259 x 1706 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Messenger | Messenger |
| Related Ads | 1 | 1 | 1 |
| Countries | Australia | Australia | Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for ShopFully in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free ShopFully's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ShopFully, you can click the app name below to view related reports, or you can find more info in ASOTools.