Ensembl' Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Ensembl''s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Ensembl'.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Ensembl'
App Name : Ensembl'
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Le Résidentiel Numérique
Publisher : Instagram,Facebook
Total creative ads during the time period : 130
Duration : 115
Popularity : 29,753
Check ASO Keywords of Ensembl'
2. Ensembl'’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Ensembl' in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Ensembl' in the recent period. As of 2021-03-14, among the Ensembl'‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Ensembl''s the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-03-14, Ensembl'‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Ensembl'
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Ensembl'. We can see some advertising trends.
Top 1 Ad Creative of Ensembl'
Ad Details ：
Headline ：Inscrivez-vous gratuitement
Text ：Comment trouver les meilleures idées d’activité pour passer cette période dans la bonne humeur? Avec Ensembl’, vos voisins les plus connectés vous partageront les meilleurs #conseils. Trouvez-les et échangez vos meilleurs #astuces ! 🏋️♀️🏋️🧘♀️🧘
Top 2 Ad Creative of Ensembl'
Ad Details ：
Headline ：Inscrivez-vous gratuitement
Text ：Durant le confinement, vous organisez des jeux avec vos amis en visio du type quizz ? Partagez avec vos voisins sur Ensembl’ toutes vos idées de jeux à faire en ligne entre amis ! #loisirs 🍷🥂🍻
Top 3 Ad Creative of Ensembl'
Ad Details ：
Headline ：Inscrivez-vous gratuitement
Text ：Besoin d’inspiration pour des activités en cette période de confinement ? Retrouvez sur Ensembl’ vos voisins les plus créatifs pour avoir de nouvelles idées et échangez vos meilleures #astuces ! 🏋️♀️🏋️🧘♀️🧘
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 92 | 92 | 92 |
| Popularity | 393 | 393 | 393 |
| Dimensions | 600 x 400 | 600 x 400 | 600 x 400 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 2 | 2 | 2 |
| Countries | France | France | France |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for Ensembl' in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Ensembl''s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Ensembl', you can click the app name below to view related reports, or you can find more info in ASOTools.