Knights of Pen & Paper 2 Competitive Intelligence|Ad Analysis by SocialPeta

Knights of Pen & Paper 2 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Knights of Pen & Paper 2's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Knights of Pen & Paper 2.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Knights of Pen & Paper 2

App Name : Knights of Pen & Paper 2

Logo

Knights of Pen & Paper 2-SocialPeta

OS : iOS

Network : Facebook,Instagram,Messenger

Developer : Paradox Interactive

Publisher : Instagram,Facebook

Total creative ads during the time period : 36

Duration : 2,132

Popularity : 23,677

Check ASO Keywords of Knights of Pen & Paper 2

2. Knights of Pen & Paper 2’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Knights of Pen & Paper 2 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Knights of Pen & Paper 2 in the recent period. As of 2021-03-16, among the Knights of Pen & Paper 2‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Knights of Pen & Paper 2's the proportion of networks impressions are placed like this:

Facebook's proportion is 49.98%,

Instagram's proportion is 20.6%,

Audience Network's proportion is 14.71%,

Messenger's proportion is 14.71%,

's proportion is .

In the date of 2021-03-16, Knights of Pen & Paper 2‘s network with the most ads is Facebook and its proportion is 40.0%.

3. Top 3 Ad Creative Analysis of Knights of Pen & Paper 2

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Knights of Pen & Paper 2. We can see some advertising trends.

Top 1 Ad Creative of Knights of Pen & Paper 2

Ad Details :

Headline :Knights of Pen and Paper 2: Free Edition

Text :Join the retro RPG world of Paperos - become a Knight of Pen and Paper in the newly revamped "Free Edition"!

Top 2 Ad Creative of Knights of Pen & Paper 2

Ad Details :

Headline :Knights of Pen and Paper 2: Free Edition

Text :Become a Knight of Pen and Paper in the newly revamped "Free Edition"!

Top 3 Ad Creative of Knights of Pen & Paper 2

Ad Details :

Headline :Knights of Pen and Paper 2: Free Edition

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 550 376 376
Popularity 999 999 999
Dimensions 400 x 224 400 x 224 400 x 224
Creative Type Video Video Video
Network Facebook Messenger Facebook
Related Ads 3 2 3
Countries Austria,Australia,United States,New Zealand,Netherlands,United Kingdom,Sweden,Germany,France,Norway,Belgium,Finland,Canada,Denmark,Ireland Norway,United Kingdom,Netherlands,France,Canada,Austria,Germany,United States,Australia,New Zealand Austria,Finland,Germany,Belgium,New Zealand,United Kingdom,Canada,Netherlands,United States,Australia,Denmark,Ireland
Language English English English

Through the above analysis, we can see that the most effective channel for Knights of Pen & Paper 2 in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Knights of Pen & Paper 2's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Knights of Pen & Paper 2, you can click the app name below to view related reports, or you can find more info in ASOTools.