Mental Health Tests Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Mental Health Tests's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Mental Health Tests.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Mental Health Tests
App Name : Mental Health Tests
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Mind Diagnostics, Inc.
Publisher : Instagram,Facebook,Free Music Ringtones,Noise Wall - Block Noise,All tools,IQ Test
Total creative ads during the time period : 161
Duration : 173
Popularity : 49,995
Check ASO Keywords of Mental Health Tests
2. Mental Health Tests’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Mental Health Tests in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Mental Health Tests in the recent period. As of 2021-03-15, among the Mental Health Tests‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 20.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 80.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Mental Health Tests's the proportion of networks impressions are placed like this:
Audience Network's proportion is 25.08%,
Messenger's proportion is 25.08%,
Facebook's proportion is 24.92%,
Instagram's proportion is 24.92%,
's proportion is .
In the date of 2021-03-15, Mental Health Tests‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Mental Health Tests
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Mental Health Tests. We can see some advertising trends.
Top 1 Ad Creative of Mental Health Tests
Ad Details ：
Headline ：Find out if these symptoms are part of something bigger
Text ：Anxiety is real, common, and treatable. Take a free, 3 minute test today.
Top 2 Ad Creative of Mental Health Tests
Ad Details ：
Headline ：Find out if these symptoms are part of something bigger
Text ：Borderline Personality Disorder is real, common, and treatable. Take a free, 3 minute test today.
Top 3 Ad Creative of Mental Health Tests
Ad Details ：
Headline ：Find out if these symptoms are part of something bigger
Text ：Anxiety is real, common, and treatable. Take a free, 3 minute test today.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 132 | 132 | 132 |
| Popularity | 907 | 907 | 905 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,Canada,United States,United Kingdom | United States,United Kingdom,Australia,Canada | Australia,Canada,United States,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Mental Health Tests in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Mental Health Tests's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Mental Health Tests, you can click the app name below to view related reports, or you can find more info in ASOTools.