Rockland Trust Mobile Banking Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Rockland Trust Mobile Banking's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Rockland Trust Mobile Banking.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Rockland Trust Mobile Banking
App Name : Rockland Trust Mobile Banking
Logo：
OS : iOS
Network : Audience Network,Facebook,Instagram
Developer : Rockland Trust Company
Publisher : Instagram,Fotor - Photo Editor&Collage,Facebook,Ameba,地铁跑酷 - 官方中文版,Korean Food Recipes - 10k Recipes
Total creative ads during the time period : 206
Duration : 635
Popularity : 28,097
Check ASO Keywords of Rockland Trust Mobile Banking
2. Rockland Trust Mobile Banking’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Rockland Trust Mobile Banking in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Rockland Trust Mobile Banking in the recent period. As of 2021-02-12, among the Rockland Trust Mobile Banking‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 48.72%, Playable Ads category's proportion is 0.0%, Image category's proportion is 51.28%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-12, Rockland Trust Mobile Banking's the proportion of networks impressions are placed like this:
Audience Network's proportion is 25.85%,
Messenger's proportion is 25.84%,
Facebook's proportion is 25.83%,
Instagram's proportion is 22.49%,
's proportion is .
In the date of 2021-02-12, Rockland Trust Mobile Banking‘s network with the most ads is Audience Network and its proportion is 25.64%.
3. Top 3 Ad Creative Analysis of Rockland Trust Mobile Banking
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Rockland Trust Mobile Banking. We can see some advertising trends.
Top 1 Ad Creative of Rockland Trust Mobile Banking
Ad Details ：
Headline ：Rockland Trust Business Checking Options
Text ：Options for your unique business needs including Free Business Checking. Open a Business Checking Account online in just 5 minutes.
Top 2 Ad Creative of Rockland Trust Mobile Banking
Ad Details ：
Headline ：Checking Options for Your Business Needs
Text ：Rockland Trust offers a variety of business checking options that suit your unique needs. Open a free business checking account online today!
Top 3 Ad Creative of Rockland Trust Mobile Banking
Ad Details ：
Headline ：Checking Options for Your Business Needs
Text ：Rockland Trust offers a variety of business checking options that suit your unique needs. Open a free business checking account online today!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 365 | 393 | 393 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 600 x 600 | 400 x 224 | 400 x 224 |
| Creative Type | Image | Video | Video |
| Network | |||
| Related Ads | 1 | 4 | 3 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Rockland Trust Mobile Banking in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Rockland Trust Mobile Banking's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Rockland Trust Mobile Banking, you can click the app name below to view related reports, or you can find more info in ASOTools.