葫芦娃 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 葫芦娃's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 葫芦娃.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 葫芦娃
App Name : 葫芦娃
Logo：
OS : Android
Network : 腾讯社交广告（广点通）,QQ浏览器
Developer : 上海烽昶网络科技有限公司
Publisher : QQ浏览器 - 腾讯王卡，全网免流量,糗事百科,騰訊視頻,天天快报-年度成长最快的个性阅读智能推荐资讯软件,成语消消消,腾讯新闻
Total creative ads during the time period : 193
Duration : 73
Popularity : 13,178
Check ASO Keywords of 葫芦娃
2. 葫芦娃’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 葫芦娃 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 葫芦娃 in the recent period. As of 2021-03-11, among the 葫芦娃‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 葫芦娃's the proportion of networks impressions are placed like this:
腾讯社交广告（广点通）'s proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, 葫芦娃‘s network with the most ads is 腾讯社交广告（广点通） and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of 葫芦娃
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 葫芦娃. We can see some advertising trends.
Top 1 Ad Creative of 葫芦娃
Ad Details ：
Headline ：国漫正版授权，登录领小金刚！
Text ：燃爆了！30年前的葫芦娃终于出手游了！这次轮到你来救爷爷！
Top 2 Ad Creative of 葫芦娃
Ad Details ：
Headline ：国漫正版授权，登录领小金刚！
Text ：燃爆了！30年前的葫芦娃终于出手游了！这次轮到你来救爷爷！
Top 3 Ad Creative of 葫芦娃
Ad Details ：
Headline ：国漫正版授权，登录领小金刚！
Text ：《葫芦娃》终于出手游了！点一下就能开启不一样的童年激情
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 52 | 52 | 44 |
| Popularity | 296 | 295 | 236 |
| Dimensions | 1332 x 750 | 1332 x 750 | 1332 x 750 |
| Creative Type | Video | Video | Video |
| Network | 腾讯社交广告（广点通） | ||
| Related Ads | 1 | 1 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 葫芦娃 in recent advertising is 腾讯社交广告（广点通）, and the main creative type is Video.
In conclusion: The above is a free 葫芦娃's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 葫芦娃, you can click the app name below to view related reports, or you can find more info in ASOTools.