ShopBack - Cashback & Coupons Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ShopBack - Cashback & Coupons's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ShopBack - Cashback & Coupons.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ShopBack - Cashback & Coupons
App Name : ShopBack - Cashback & Coupons
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : eCommerce Enablers Pte Ltd
Publisher : Instagram,Fotor - Photo Editor&Collage,GulogGratis,Facebook,Montage Video Musique,OLX Classifieds
Total creative ads during the time period : 10,000
Duration : 1,705
Popularity : 2,109,949
Check ASO Keywords of ShopBack - Cashback & Coupons
2. ShopBack - Cashback & Coupons’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ShopBack - Cashback & Coupons in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ShopBack - Cashback & Coupons in the recent period. As of 2021-03-15, among the ShopBack - Cashback & Coupons‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 73.73%, Playable Ads category's proportion is 0.0%, Image category's proportion is 25.79%, Carousel category's proportion is 0.47%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, ShopBack - Cashback & Coupons's the proportion of networks impressions are placed like this:
Facebook's proportion is 28.86%,
Instagram's proportion is 26.76%,
Messenger's proportion is 22.88%,
Audience Network's proportion is 21.49%,
's proportion is .
In the date of 2021-03-15, ShopBack - Cashback & Coupons‘s network with the most ads is Facebook and its proportion is 25.47%.
3. Top 3 Ad Creative Analysis of ShopBack - Cashback & Coupons
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ShopBack - Cashback & Coupons. We can see some advertising trends.
Top 1 Ad Creative of ShopBack - Cashback & Coupons
Ad Details ：
Headline ：讓Men’s玩物誌 放心大買特買的秘密是…
Text ：讓Men’s玩物誌
放心大買特買的秘密是…ShopBack！
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3️⃣ 現金回饋get!
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最高20%現金回饋、近200知名購物平台，
你想要的都能賺！
Top 2 Ad Creative of ShopBack - Cashback & Coupons
Ad Details ：
Headline ：Same shopping experience, just better!
Text ：Shop all the brands you love, for less!
Top 3 Ad Creative of ShopBack - Cashback & Coupons
Ad Details ：
Headline ：Isteri ni memang dia nak macam2 eh time raya 😱
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 310 | 403 | 274 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1280 x 720 | 1080 x 1080 | 400 x 224 |
| Creative Type | Video | Image | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 2 | 1 |
| Countries | Taiwan | Australia | Malaysia,United States,South Africa |
| Language | Norwegian | English | Indonesian |
Through the above analysis, we can see that the most effective channel for ShopBack - Cashback & Coupons in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free ShopBack - Cashback & Coupons's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ShopBack - Cashback & Coupons, you can click the app name below to view related reports, or you can find more info in ASOTools.