Wests Rewards Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Wests Rewards's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Wests Rewards.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Wests Rewards
App Name : Wests Rewards
Logo：
OS : Android
Network : Audience Network,Instagram,Messenger
Developer : Aristocrat Technologies Inc
Publisher : Instagram,Facebook
Total creative ads during the time period : 19
Duration : 103
Popularity : 8,824
Check ASO Keywords of Wests Rewards
2. Wests Rewards’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Wests Rewards in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Wests Rewards in the recent period. As of 2021-03-14, among the Wests Rewards‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 66.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 33.33%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Wests Rewards's the proportion of networks impressions are placed like this:
Facebook's proportion is 26.4%,
Instagram's proportion is 24.55%,
Messenger's proportion is 24.55%,
Audience Network's proportion is 24.5%,
's proportion is .
In the date of 2021-03-14, Wests Rewards‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Wests Rewards
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Wests Rewards. We can see some advertising trends.
Top 1 Ad Creative of Wests Rewards
Ad Details ：
Headline ：Download & win $1,000* | *T&C’s apply
Text ：Enjoy the best of Wests in your pocket with the Wests rewards app 🤳 PLUS your chance to win $1,000 when you sign into the app!*
Top 2 Ad Creative of Wests Rewards
Ad Details ：
Headline ：Download & win $1,000* | *T&C’s apply
Text ：Enjoy the best of Wests in your pocket with the Wests rewards app 🤳 PLUS your chance to win $1,000 when you sign into the app!*
Top 3 Ad Creative of Wests Rewards
Ad Details ：
Headline ：Download & win $1,000* | *T&C’s apply
Text ：Enjoy the best of Wests in your pocket with the Wests rewards app 🤳 PLUS your chance to win $1,000 when you sign into the app!*
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 102 | 102 | 102 |
| Popularity | 801 | 799 | 798 |
| Dimensions | 1200 x 628 | 1200 x 628 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Australia | Australia | Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Wests Rewards in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Wests Rewards's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Wests Rewards, you can click the app name below to view related reports, or you can find more info in ASOTools.